5 LinkedIn Mistakes That Are Costing You Money 1

5 LinkedIn Mistakes That Are Costing You Money
How an unpolished LinkedIn profile can hurt your bottom line. You may be thinking, how are mistakes in my LinkedIn profile losing me money? If you’re not proactively and properly using the biggest online business network in the world on a daily basis, then you’re leaving money on the table. Consider the following: There are ...

5 Ways to Use LinkedIn for Predictable Revenue

5 Ways to Use LinkedIn for Predictable Revenue
Predictable Revenue by Aaron Ross and Marylou Tyler is a book for anyone looking to build an out-bound sales program. The book is based on the Aaron Ross’ experience with Salesforce.com where he built a wildly successful outbound sales team from scratch. The authors take you through the process of starting a team and review the ...

5 LinkedIn Strategies of Top Challenger Sale Reps

5 LinkedIn Strategies of Top Challenger Sale Reps
The Challenger Sale by Brent Adamson and Matthew Dixon is an impressive, data-based B2B best selling sales book.  Drawing from a survey of 6,000 sales reps, the authors explain what information to gather, how to present it and how to challenge prospective customers. The Challenger Sale argues that sales is not about building relationships or discovering needs through a ...

5 LinkedIn Strategies for SNAP Selling

5 LinkedIn Strategies for SNAP Selling
Wherever you turn in the sales space, everyone has heard of Jill Konrath and her sales practices. Having a high-level understanding of her best-selling book will help you quickly show your understanding of the most important component of your job: Your customers. If you are already using SNAP Selling principles in your business, you should ...

Write a Killer LinkedIn Headline 3

Write a Killer LinkedIn Headline
By: Doug Brown Do you ever get asked “So, what do you do?” Most of us are asked that question several times a week in a variety of settings.  Sometimes that question is just a conversation-starter, but sometimes the asker really wants to know what you are all about.  At any rate, you should give some ...

Convert your LinkedIn Profile from a Resume to a Resource 2

Convert your LinkedIn Profile from a Resume to a Resource
If you hope to  leverage LinkedIn for business, it is vital that your profile offer value to your audience. Make sure your headline is a benefit centered value proposition, your summary isn’t about your years on the job or your passions, but rather about your insights that can benefit a potential client’s business.   Use media content uploads to ...